Twitter for marketing, branding and customer service

Yesterday I had the opportunity to speak to the Cleveland Web Association on the topics of micromedia (Twitter, Pownce, FriendFeed, etc.). This was a follow up presentation to the one I gave back in February and is meant to dive a bit deeper into the subject.

I thought the audience was very receptive to the topic and the examples absolutely help out with that. David Meade of Optiem gave a bit of a more technical primer before me and is who I reference in the first few minutes.

The presentation is available below as a SlideCast (meaning I have added an voiceover audio track to it) which you can access by hitting the green middle button that looks like this .

Enjoy!

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If you are interested in having me speak to your company or organization, you can check out my other SlideShare presentations here and feel free to contact me for more information.

Technorati Tags:
conversations, customer service, FriendFeed, Identi.ca, marketing, Matt Dickman, micromedia, PR, social media, strategy, Techno//Marketer, technology, trends, Twitter

Comments

[Warren Sukernek]

Matt, This is the most comprehensive review of twitter and other microblogging tools that I've seen. You've hit all of the reasons why a company should be active and backed them up with all of the well-known case studies as well as uncovering a few unknown nuggets.

Great job!

[Ton van der Hoeve]

Hey Matt

Thanks for the oustanding and clear presentation of micro blogging.

Believe it or not, I am a twitter since yesterday, and found your blog thrue a twitter whom I added today. Shows your point..

Thanks again
Regards Ton (added you on twitter btw)