Buzz Friday for September 28, 2007

Here is a look at what is happening across social media and new marketing this week. If there is anything that you would like to see in this post or if you have something you think is Buzz-worthy please drop me an email or leave a comment on this post. I want to make this as beneficial for you as I can.

Buzz Friday is also available as part of the Techno//Marketer Podcast on iTunes. Click here to subscribe and take the Buzz to go.

It's been a couple of weeks since I did a proper Buzz Friday post so here it is. Enjoy!

[Feed readers please click through to the post if you cannot see the video.]

Inside the video:

• Firebrands launched a preview of their 24 hour, best of advertising network that will span online and mobile. More on this when it releases.
  
• Arun Rajagopal reports that the Age of Conversation has made the cover story of the Dubai-based Khaleej Times ‘Weekend’ magazine! Go Arun!
  
• Sean Scott points to a cool new Google widget that Starbucks has built. It allows you to see the locations near you and invite others to meet you there.
  

And in other news:

• CK and David Reich point out a new service from Pudding Media where they listen to your conversation, discern what you're talking about and then send you ads in email after your call. They claim not to record any info, but it seems a little creepy to me.
  
• David Armano has a very insightful piece on why execs are having a hard time in the world of new media.
  
• You know those crazy "Will It Blend" videos on YouTube? Well, they've increased BlendTech's sales five times over. No TV, no print, no radio. Just the power of people.
  
• Apple is entering into a firestorm with the new iPhone update. The update has seemingly rendered hundreds of unlocked iPhones useless. This wouldn't be a problem if these people weren't the most zealous Apple fans around.
  
• The WSJ has a story about CBS's new online video initiative. The site will offer shows as well as short-form videos a la YouTube.
  
• Microsoft has launched a new shopping search system with user ratings built in.
  
• Toad reminds us again that "Your Brand Is Not My Friend" in this post. Can't wait to read his inaugural MarketingProfs post on Monday.
  
• I loved this post from the blog Buenos Aires Spotting. The world's first reverse marathon was run on September 8th through Parque Centenario. Runners used CDs fixed to hats to see what was behind them.
  
• Steve Rubel is at it again. He's moving his whole online life and the mining of data into Gmail. Can't wait to see where he takes this and how he manipulates the data to add value.
  
• Joost announced a partnership with MLB. I still wonder who cares about this? Is anybody actually using Joost? Other services are delivering the same experience through a web browser without the annoying application.
  
• Mack points out some excellent examples of why companies need to care about social media.
  
• Google acquired the company Zingku which provides mobile social networking functionality. They could add this to Orkut.
  
• Facebook CEO Mark Zuckerberg was seen in Seattle last week allegedly to talk with Microsoft execs.
  
• Having some fun with Web2.0, check out this simulator application.
  
• Twiddeo has combined video and Twitter to create a new service. Will watch to see adoption here.
  
• I thought the day would never come, but LinkedIn has finally added profile photos!
  
• Armani is the latest retailer to move into virtual worlds as they opened a store in Second Life.
  
• YouTube is now offering channels to non-profits to help them promote their message. On a similar note, Pure Digital (makers of the Flip video camera) are offering a million camcorders for non-profits. Combine the two and you have a great platform to show people why you matter to your community.
  
• Product placement in user generated videos? Yep, check out this post on Sprinwise.
  
• Could Apple be resurrecting the Newton sometime early next year?
• Are you "too busy" to blog? Mark's got a great post and some tips. It's definitely a balancing act.
  
• Looking for numbers on the velocity of Facebook's growth? Look no further.
  
• Also in Facebook-land, Facebook IM should be launching in the next couple of weeks to enable real-time communication among the users.
  
• Facebook's also passed MySpace as top network in the UK.
  
• Want to work in advertising? Check out this clip from agency BBH.
  
• Doubleclick has launched a new mobile ad serving service as Google launched their mobile AdSense.
  
• Not all Apple ads are brilliant and on target. Check out the top 10 worst of all time.
  
• Rohit looks at why people like Twitter. I totally agree with him on this. Poor Mark Simon.
  
• Google's rumored to be prepping a Second Life competitor.
  
• Valeria interviews Madison Avenue Journal editor Tim McHale.
  

Top Five Web2.0 Movers of the Week (using Alexa data)

1. Bolt
   
2. Zillow
   
3. ClipMarks
   
4. Upcoming
   
5. Fotki
   

More

Top Ten Marketing Blogs from Viral Garden

1. Seth's blog
   
2. Duct Tape Marketing
   
3. Logic + Emotion
   
4. Search Engine Guide
   
5. Diva Marketing
   
6. Daily Fix
   
7. What's Next
   
8. Brand Autopsy
   
9. Drew's Marketing Minute
   
10. Influential Marketing
    

View the top full top 25

Top Ten Marketing Blogs from the AdAge Power 150

AdAge is having an issue with Technorati scoring this week so I am not listing the top ten.

Top 5 "Viral" Videos This Week

1. UF Police Taser Student (has spawned an onslaught of 'Don't tase me bro' t-shirts)
   
2. Leave Britney alone
   
3. Mind Gundy press conference
   
4. Alicia Keys - No one
   
5. Fight for Kisses
   

More

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Technorati Tags:
trends, buzz, buzzfriday, matt dickman, Techno//Marketer

Comments

[CK]

Thank you for acknowledging Arun...I'm astounded with all he's done. Very packed edition this week--and very helpful in keeping me up-to-date ;-).

I like the lighting of this one, btw.

[Arun Rajagopal]

Thank you Matt! This is such a great honor and I'm so touched by your gesture.
Thanks again. You made my day! :)
Arun

[Matt Dickman]

CK -- I'm glad to help filter for you. Arun is doing a phenomenal job.

Arun -- Thanks for all that you've done. You made my day when I saw that cover and you're feature in it. Keep up the outstanding work!

[Valeria Maltoni]

Thank you for the link, Matt. I am learning a lot about publishing and social media from these new media editors -- directly and indirectly. On another, related note, Arun does deserve recognition as a thought leader for his coverage of The Age of Conversations.

[Sean Scott]

Matt,

Thanks for the link. I really like the starbucks google gadget for not only going beyond the store locator concept but acting on an insight. That insight being that Starbucks is a meeting place.

[Matt Dickman]

Valeria -- I love the new media editors series you do, great look at some important people in our industry. I couldn't agree more about Arun. He's done a fantastic job.

[Matt Dickman]

Sean -- I agree on the insight. If more widgets actually added value like this, I would use widgets a heck of a lot more often.

[paulino brener]

Check out this article

Video for Everyman
By CHRISTOPHER LAWTON
September 26, 2007
Wall Street Journal Online
http://online.wsj.com/article/SB119076444203939332.html

or see my post here
http://paulinobrener.blogspot.com/2007/09/video-for-everyman.html

[paulino brener]

Check out this article

Video for Everyman
By CHRISTOPHER LAWTON
September 26, 2007
Wall Street Journal Online
http://online.wsj.com/article/SB119076444203939332.html

or see my post here
http://paulinobrener.blogspot.com/2007/09/video-for-everyman.html